
what TO WEAR
AT YOUR PHOTOSHOOT
Getting your family ready for outdoor photos doesn't have to be stressful. With a bit of planning, you can create a coordinated look that feels natural and shows off your family's personality.
SUMMER SHOOTS
Summer Family Photo Styling Guide
Choosing the right outfits is crucial for creating beautiful, cohesive images that you'll treasure for years to come. Here's everything you need to know about styling your family for those perfect summer portraits.
You'll encounter the word "colours" frequently throughout this article because it truly can make or break a photograph. Simple colours and designs nearly always stand the test of time, giving your images a timeless quality.

Principles for Photo-Ready Outfits
Before diving into summer-specific advice, remember these essential styling rules that apply year-round:
Match your environment: Choose clothing that complements your photo location.
Coordinate comfort levels: Ensure everyone is dressed for the same weather and formality.
Stick to a colour palette: Select 3-4 colours maximum to build all outfits around.
Add visual interest: Incorporate layers and varied textures.
Keep it clean: Skip logos, slogans, and busy graphics.
Prioritise fit: Well-fitted clothing always photographs better.

You might absolutely love your favourite shirt or t-shirt, but when it comes to family photoshoots, bold patterns and bright, loud colours often don’t translate well on camera.

Instead, opt for clothing in soft, neutral, or muted tones without large logos or busy designs. Keeping your outfit simple and coordinated with the rest of the family helps create timeless, cohesive photos.
Perfect Summer Colour Palettes
The key to stunning summer family photos lies in choosing a harmonious colour scheme. Rather than everyone wearing identical outfits, aim for colours that complement each other beautifully
Recommended Summer Colours:
Soft neutrals: cream, beige, warm white
Gentle pastels: powder blue, blush pink, sage green
Classic tones: navy blue, denim, charcoal gray
Earthy shades: taupe, mushroom, soft khaki
Example Colour Combinations:
Sage green + cream + light gray
Navy + cream + soft pink
Charcoal + beige + powder blue
Denim + white + dusty rose
Colours to Skip in Summer Sessions
Certain colours can overpower your family photos and distract from what matters most – your beautiful family connection.
Avoid These Colours
Bright neon shades (electric blue, hot pink, lime green)
Pure black (too harsh against summer backgrounds)
Overly saturated colours (fire engine red, electric yellow)
Clashing combinations that compete for attention
Adding Pattern Thoughtfully
Patterns can enhance your photos when used strategically. The secret is moderation and coordination.
Pattern Guidelines:
Limit patterns to one or two family members maximum
Choose subtle patterns over bold, busy designs
Ensure patterns complement your chosen colour palette
Consider small florals, gentle stripes, or delicate textures
Avoid mixing multiple pattern types (stripes + florals + checks = too busy)
Weather-Adaptive Styling
British summer weather is notoriously unpredictable. Your photo day could bring anything from 30°C sunshine to 18°C clouds.
Hot Weather Backup Plan:
If wearing cardigans or light jackets, ensure you're comfortable removing them.
Choose breathable fabrics like cotton and linen.
Have backup tops that work with your colour scheme.
Cool Weather Backup Plan:
Pack complementary layers that won't clash with your palette.
Consider stylish scarves or wraps that add texture.
Bring backup footwear if needed.
Summer Styling Success Summary
Creating photo-perfect summer outfits comes down to these core strategies:
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Choose your palette first: Select 3-4 complementary colors before shopping.
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Embrace soft tones: Muted colors photograph beautifully in natural light.
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Add subtle pattern: One patterned piece can elevate the entire look.
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Plan for weather: Bring layers that work with your colour scheme.
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Focus on comfort: Relaxed, comfortable families photograph best.
Final Styling Tips
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Lay out all outfits together before your session to check coordination.
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Consider your photo location when choosing colours (beach vs. garden vs. urban).
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Remember that timeless choices age better than trendy ones.
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Don't forget about shoes – they should complement your overall palette.
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Most importantly, choose clothes that make everyone feel confident and comfortable.
Your summer family photos should capture your family's authentic connection and joy. When everyone feels good in their carefully chosen outfits, that confidence and comfort will shine through in every image, creating portraits you'll treasure for generations to come.